WPVI news mops up in July sweeps
WPVI kicked sand in the face of the other stations' newscasts for the July sweeps ratings period.
By LAURA NACHMAN
WPVI kicked sand in the face of the other stations' newscasts for the July sweeps ratings period. After beating WCAU at 11 p.m. in May by less than a rating point, in July WPVI had a bigger lead with an 11.4 rating/21 share. WCAU was second with an 8.7 rating/16 share.
KYW with Denise Saunders, who arguably is the most pleasant anchor on the air today, had a 6 rating/10 share. "Action News" beat KYW and WCAU combined at 5 p.m. and 6 p.m. The 6 p.m. newscast with Jim Gardner is the highest rated news show of the day with a 13.4 rating/25 share. Each rating point equals 28,010 households. The next sweeps period is in November.
NEW BORN CENTRAL
The new baby girls born to NBC 10 employees have company
spirit. Meteorologist Kathy Orr gave birth to Isabella Grace on Aug. 5
at 10 p.m. Isabella weighed in at 7 pounds, 5 ounces. Station publicist
Kathleen Hassinger gave birth to baby girl Lane Campbell two days
earlier. Baby Hassinger fittingly weighed 10 pounds. Thank goodness she
doesn't work for Channel 12.
Sources say New Jersey native Gervase Peterson went with
a station crew to New York City to cover the "Signs" premiere
recently. WPHL, which currently uses Tribune reporter Victoria Snee out
of Houston, is looking for a local entertainment reporter.
Lexie Kardon, 16, daughter of KYW's weather anchor Carol
Erickson, is performing as part of Radio Disney's "Bash on the
Beach" today at Morey's Pier in Wildwood, N.J. The high school
junior at Rancocas Valley High School in Mount Holly, N.J., had a busy
summer. She sang the "National Anthem" at a Phillies game and
cut a demo CD.
Edie Hannah of Holland was the first person to answer
last week's trivia question by writing that the original hosts of
"Good Day Philadelphia" were Don Tollefson and Tracey Matisak
when the show premiered on April 1, 1996. Thanks to everyone who wrote,
including former WTXF meteorologist Frank Cariello. Cariello, chief
meteorologist for the NBC affiliate in Raleigh, N.C., reports he and his
wife are expecting their third son in November to join Nicholas, 4, and
Adam, 2. Cariello said, "I miss Philly and its people. I am amazed
at the number of Philadelphians that live down here now."