by Laura Nachman
Bucks County Courier Times
February 17, 2004
With the first week of February sweeps complete, there's lots of good news for KYW. Weeknights at 11 p.m., after years of being a distant third, KYW is in striking distance of WPVI and WCAU. WPVI with Jim Gardner leads with an 11.28 rating, WCAU with Tim Lake and Renee Chenault-Fattah is next with a 10.70 rating, and KYW with Larry Mendte and Alycia Lane has a 9.62 rating - up 26% from last year. With the same teams at 6 p.m., WPVI leads with a 13.93 rating, but KYW has practically tied WCAU for second place. KYW has a 6.77 rating - up 63% from last year. WCAU has a 6.95 rating - down 6% from last year. At 5 p.m., WPVI with Monica Malpass and Rick Williams leads with a 12.70 rating. "Dr. Phil" is in second place with a 7.71 rating, an amazing 114% percent improvement in the timeslot from last year. WCAU with Vince DeMentri and Tracy Davidson is in third place at 5 p.m. with a 6.25 rating. At 4 p.m., WCAU and KYW had no chance against the most famous 50-year-old in the country. "Oprah" dominated with an 11.53 rating. WCAU with Lake and Chenault-Fattah held onto second place with a 5.19 rating and KYW with Marc Howard and Denise Saunders was left behind with a 3.80 rating. KYW is closing the gap at noon with a 6.25 rating to an 8.68 rating for WPVI. WCAU airs "Days of Our Lives" at 12 p.m. From 7 - 9 a.m., WTXF's "Good Day Philadelphia" is a solid third with a 2.87 rating over the "CBS Early Show" which has a 2.08 rating. From 5 - 7 a.m., WPVI leads with a 6.06 rating. WCAU is second with a 3.42 rating, and KYW is in third with a 2.19 rating. At 10 p.m., so far it doesn't look like WTXF will repeat its 8 rating from last year. After one week, it has a 6.20 rating - down 24% from last year. WPHL has a 2.86 rating - up 24%. Each rating point equals 28,743 households. February sweeps ends March 3.
In other sweeps tidbits, sharp-eyed viewers have noticed that WCAU is airing commercials for its newscasts on cable television.
Still reeling from that January heating bill? B101-FM is having a contest that will pay last month's bill in its "Cold Cash" giveaway. Go to www.b101radio.com for details.
Philly's brassy Heidi Bressler survived another week in the boardroom on "The Apprentice" last Wednesday. The Donald Trump reality series has been picked up for another season.
The star of "The Littlest Groom," which premiered on Fox last night is from the Philadelphia area. Glen Foster, 23, is from Warminster, PA. "Groom" will have one more showing next Monday.
Katz in the Cradle
Former WPHT 1210-AM host Jeff Katz and his wife Heidi are expecting their third child this year.
WPHT 3-6 p.m. host Sean Hannity will be signing his new book "Deliver Us From Evil, Defeating Terrorism, Despotism, and Liberalism" Saturday at the Borders bookstore at the King of Prussia Mall Pavillion from 9 a.m. to 11 a.m.